COMMUNICATIONS PLANS
How do I write a
communications plan?
Kinetic can help you understand the importance of a communications plan and how to impliment it.
It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.
Warren Buffet, American business magnate
What's included in your
communications plan pod (package).
Detailing a six-month integrated marketing communications plan, including:
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Definition of measurable objectives.
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Development of personas.
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Details of what you should be saying and how you should be saying it.
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Timeframes for your communications.
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Methods for measuring or judging if your marketing communications plan is working.
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Budgets involved in your integrated communications plan.
Why do you need a communications plan?
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A robust marketing plan allows you to focus your communications to ensure they have real purpose and lasting impact.
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The marketing communications plan pod enables you to know exactly what you should say, to who and where, when, why and how you should be saying it.
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It ensures that all team members are clear on what you’re working together to achieve.
"With focus,
you can start a fire"
Your communications plan pod timeline:
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Session 1 – honing messages, setting measurable objectives and scoping personas of your ideal prospect.
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Session 2 – developing and agreeing messages, objectives and personas.
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Session 3 – run through draft communications plan – across all owned, earned and paid media.
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Session 4 – finalising content themes and time frames for your bespoke communications plan.
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4 sessions, each costing £300 (inc VAT) billed over 4 months (or sooner if required).
This communications pod is designed to provide you with an integrated communications plan for you to either execute in-house or instruct another – such as Kinetic – to post and curate on your behalf.
Each of the Kinetic Kickstarter Pods can be adapted to suit your exact needs – just ask one of our team for help.
When you purchase one of our pods, an initial payment of £300 will be taken.
From then, we will define and agree a recurring payment plan to suit you.